Basket

Concept for Life Medium Light

12kg
A complete kibble full of quality low-calorie ingredients, designed to help overweight dogs of medium breeds lose weight. Full of protein and low in fat.for further information...
Choose item (2 options)
£44.49
£3.71 / kg
£41.38
Subscribe & SaveHow does it work?
  • Free delivery from £45
  • Receive regular deliveries with flexible adjustment of delivery intervals
  • Cancel at any time, with no prior notice or additional costs
Delivery in 1-3 working days More
All prices include tax.Additional shipping costs may apply.

Product description

A complete kibble full of quality low-calorie ingredients, designed to help overweight dogs of medium breeds lose weight. Full of protein and low in fat.
The best way to give your dog a long and happy life is to provide a healthy, balanced diet. Many dogs are prone to weight gain, particularly if they're eating unsuitable foods, have low activity levels or are genetically predisposed to pile on the pounds. If you dog is overweight, it is likely to suffer from serious issues with its health, including problems with bones and joints, meaning it could expect to live for a shorter time that dogs of a healthier weight. Weight gain in medium breed dogs should be met swiftly with changes in diet and exercise levels: increased activity and a lower-fat, lower-calorie food.

Concept for Life Medium Light is ideal for dogs that are overweight or are prone to weight gain, as it offers a balanced diet full of nutrients that is also low in calories. Every nutrient your dog needs for a healthy lifestyle is included in this food, designed to keep your dog in tiptop condition while weight is being lost.

Dogs that have experienced weight gain need to make two main changes - they need increased activity levels and a lower-energy, lower-calorie diet. This Concept for Life Medium Light food is ideal for dogs trying to lose weight, as it contains 15% fewer calories than the standard Concept for Life Medium Adult food but still contains plenty of protein, meaning that your dogs muscles are protected whilst fat is being lost. Dietary fibre is also key in this food, combined with lignocellulose and psyllium plant fibres to keep your dog feeling fuller for longer, and the unique FORMULA X in this food helps your dog's comprehensive health. Concept for Life prides itself on using a selection of fresh meat and other beneficial, high-quality ingredients, providing your dog with nutritional balance and a tasty dry food that is highly-digestible and loved by all.

Cartilage and joints can also suffer if your dog is overweight, which is why this food contains chondroitin and glucosamine, which are known to be particularly nutritious for cartilage. Vitamin C can also help with producing collagen, a vital part of cartilage. The vitamin B complex in this food combines with omega-3 and -6 fatty acids, zinc and copper to keep your dog's skin and coat healthy and shiny.

 

Concept for Life is a unique food based on a scientifically-proven nutritional concept, which focuses on exactly what your dog needs at every point throughout its life. The variety Medium Light provides your overweight medium breed adult dog with a balanced, lower-calorie nutrition.

Concept for Life Medium Light is designed for medium breed dogs over the age of 12 months suffering from weight issues.

 

  • Control and maintain weight:
    This food contains 15% fewer calories than the standard version of this food, as well as containing less fat. Along with a high protein contain and added L-carnitine, this food is designed to help your dog achieve an ideal weight.
  • Keeps your dog feeling fuller for longer:
    Thanks to the high levels of dietary fibre in this food and plant fibres lignocellulose and psyllium.
  • For healthy joints and cartilage:
    Chondroitin and glucosamine are included to support cartilage, along with vitamin C which helps create collagen, also vital in supporting cartilage.
  • Muscle maintenance:
    Increased vitamins and 27% high quality protein help keep your dog's muscles strong and healthy whilst weight is being lost.
  • A balanced combination of vital nutrients:
    To give your dog everything needed for a healthy, active lifestyle.
  • For a glossy coat and healthy skin:
    Copper, zinc, omega fatty acids and a special vitamin-B complex all help support skin and coat health.
  • Healthy teeth:
    The Stay-Clean™ complex in this food contains highly soluble vitamin C, which can help reduces the build up of bacterial plaque and dental tartar. It also contains special plant fibres which can mechanically clean your dog's teeth.
  • Well-received by all:
    This food is high in delicious, quality meat, making it popular even with the fussiest large breed dogs.
  • Developed with the expertise of vets
  • High meat content
  • Uses highly-digestible rice
  • Free from wheat and soya

Concept for Life – tailored nutrition for your pet.


Concept for Life Large Light is a premium, complete dry food for overweight, medium breed adult dogs (aged 12 months and over, weighing between 11-25kg) and is available in the following sizes: 1.5kg, 6kg (4 x 1.5kg) and 12kg.

Ingredients

Concept for Life Medium Light is a complete dry food for adult dogs.

Ingredients:
Poultry protein (27.5%, partly dried and hydrolysed), rice hydrolysed), rice, maize, fresh chicken meat (12%), lignocellulose (5.5%), dried beet pulp (3.5%), poultry fat, linseed (2.0%), sodium chloride, brewer's yeast (dried), potassium chloride, yeast cell walls (0.2%, rich in mannan-oligosaccharides and beta-glucans), monocalcium phosphate, salmon oil (0.1%), chicory inulin (0.1%), psyllium husks (0.1%, dried), sunflower oil (0.1%), glucosamine from animal tissue (0.04%), chondroitin sulphate (0.02%).

Energy per kg:
ME (FEDIAF, 2019) 14.04 MJ / 3,353 kcal.

Additives per kg:
Nutritional additives:
Vitamin A 15000 IU, vitamin D3 1400 IU, vitamin E 400 IU, vitamin C 300mg, vitamin B1 15mg, vitamin B2 15mg, vitamin B6 / pyridoxine hydrochloride 10mg, vitamin B12 220mcg, niacin 40mg, calcium D-pantothenate 40mg, folic acid 1.5mg, biotin 400mcg, choline chloride 3000mg, L-carnitine 100mg, Copper (copper(II) sulphate pentahydrate) 12.5mg, zinc (zinc sulphate, monohydrate) 100mg, zinc (glycine zinc chelate hydrate (solid)) 60mg, iron (iron(II) sulphate monohydrate) 250mg, manganese (manganese(II) sulphate, monohydrate) 30mg, iodine (calcium iodate, anhydrous) 2.2mg, selenium (sodium selenite) 0.40mg.
Technological additives:
Antioxidants.

Analytical constituents

protein26.0 %
fat9.8 %
fibre6.0 %
calcium1.15 %
phosphorus0.92 %
sodium0.35 %
omega-3 fats0.45 %
omega-6 fats2.25 %

Feeding guide

Feeding Recommendation:
The food quantities given are recommendations and should be adjusted according to your dog’s individual needs in order to maintain ideal body weight. The kibble should be served dry. Please make sure your dog always has fresh water available.

 


Weight reduction:
Dog’s weight in kg Daily amount – reduced activity Daily amount - normal activity Daily amount – increased activity
11kg 100g 120g 140g
12kg 110g 125g 150g
14kg 125g 140g 170g
15kg 130g 150g 175g
16kg 135g 155g 185g
18kg 150g 170g 205g
20kg 160g 185g 220g
22kg 175g 200g 235g
24kg 185g 215g 250g
25kg 190g 220g 260g

When the ideal weight is reached:
Dog’s weight in kg Daily amount – reduced activity Daily amount - normal activity Daily amount – increased activity
11kg 170g 200g 235g
12kg 185g 210g 250g
14kg 205g 235g 280g
15kg 215g 250g 295g
16kg 225g 260g 310g
18kg 250g 285g 340g
20kg 270g 310g 365g
22kg 290g 335g 395g
24kg 305g 355g 420g
25kg 315g 365g 435g