Purina Pro Plan

Purina Pro Plan food is adapted to meet your pet's different nutritional requirements throughout their lifetime.

1 - 24 of 30 results
1 - 24 of 30 results
1 - 24 of 30 results

Healthy wet food pouches for adult cats with prebiotics to help cats with sensitive digestion, also rich in omega 3 fatty acids DHA and EPA to promote skin health and reduce skin discomfort.

Delivery in 1-3 working days
3 Varieties from
 £7.99
Ocean Fish: 10 x 85g
£7.99
£9.40 / kg
£7.51
Multibuy: Ocean Fish (20 x 85g)
individually priced £15.98
Now £14.69
£8.64 / kg
£13.81
Mixed Pack: 40 x 85g
£34.39
£10.11 / kg
£32.33

Balanced wet food for castrated & spayed cats, high in protein & low in fat for easier weight management, rich in antioxidants for the body's own defences. 

Delivery in 1-3 working days
2 Varieties from
 £7.89
10 x 85g
£7.89
£9.28 / kg
£7.42
Multibuy: 20 x 85g
individually priced £15.78
Now £14.49
£8.52 / kg
£13.62

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A dry cat food rich in chicken, ideal for adult cats up to the age of 7 years and with a Natural Feline Protection formula, as well as OptiRenal nutrition for healthy kidneys.

Delivery in 1-3 working days
3 Varieties from
 £22.79
3kg
£22.79
£7.60 / kg
£21.42
10kg
RRP* £55.95
Our Price £49.29
£4.93 / kg
£46.33
Multibuy: 2 x 10kg
individually priced £98.58
Now £96.89
£4.84 / kg
£91.08

This complete adult cat food is rich in fresh salmon to keep coats glossy, designed to reduce the build up of tartar and protect your cat’s kidney health for life, with a special nutrient complex.

Delivery in 1-3 working days
3 Varieties from
 £22.79
3kg
£22.79
£7.60 / kg
£21.42
10kg
RRP* £55.95
Our Price £49.39
£4.94 / kg
£46.43
Multibuy: 2 x 10kg
individually priced £98.78
Now £97.09
£4.85 / kg
£91.26

Balanced dry food for adult dogs (1-7 years) of medium-sized breeds (10-25 kg), high protein content, with omega-3 fatty acids, optimized combination of nutrients. Before: OPTIBALANCE

Delivery in 1-3 working days
2 Varieties from
 £46.79
14kg
RRP* £51.45
Our Price £46.79
£3.34 / kg
£43.98
Multibuy: 2 x 14kg
individually priced £93.58
Now £91.89
£3.28 / kg
£86.38

Optimal wet food for kittens with a specially designed nutrient profile to help the growth and development of vital functions. Protein-rich with tender turkey chunks, enriched with DHA.

Delivery in 1-3 working days
2 Varieties from
 £7.99
Turkey in Gravy (10 x 85g)
£7.99
£9.40 / kg
£7.51
Multibuy: Turkey in Gravy (20 x 85g)
individually priced £15.98
Now £14.69
£8.64 / kg
£13.81

Special dry food for large dogs over 25 kg with a robust build, optimal combination of nutrients, with antioxidants, vitamin D for normal bones, adapted kibble. Before: OPTIBALANCE

Delivery in 1-3 working days
2 Varieties from
 £46.79
14kg
RRP* £54.25
Our Price £46.79
£3.34 / kg
£43.98
Multibuy: 2 x 14kg
individually priced £93.58
Now £91.89
£3.28 / kg
£86.38

This wholesome cat food is rich in chicken and ideal for kittens, as well as pregnant or nursing mothers. The OptiStart formula supports a healthy immune system and creates the ideal building blocks.

Delivery in 1-3 working days
2 Varieties from
 £22.79
3kg
£22.79
£7.60 / kg
£21.42
Multibuy: 2 x 3kg
individually priced £45.58
Now £44.09
£7.35 / kg
£41.44

Easily digestible dry food for medium breed dogs, prebiotics to aid digestion, formula to improve stool quality, complete and balanced. Before: OPTIDIGEST

Delivery in 1-3 working days
2 Varieties from
 £50.09
14kg
RRP* £51.45
Our Price £50.09
£3.58 / kg
£47.08
Multibuy: 2 x 14kg
individually priced £100.18
Now £98.49
£3.52 / kg
£92.58

Gluten-free dry food for medium-sized adult dogs (1-7 years) weighing up to 25kg with sensitive skin, with high-quality proteins, essential fatty acids from fish oil. Before: OPTIDERMA 

Delivery in 1-3 working days
2 Varieties from
 £50.09
14kg
RRP* £51.45
Our Price £50.09
£3.58 / kg
£47.08
Multibuy: 2 x 14kg
individually priced £100.18
Now £98.49
£3.52 / kg
£92.58

A complete diet for your senior cat over 7 years of age, for renal and urinary tract care, with a special formula designed to extend your cat's life expectancy and support its overall health.

Delivery in 1-3 working days
2 Varieties from
 £22.79
3kg
£22.79
£7.60 / kg
£21.42
Multibuy: 2 x 3kg
individually priced £45.58
Now £44.09
£7.35 / kg
£41.44

Tailor-made dry food for large dog breeds (from 25 kg) with an athletic build, optimal combination of nutrients, rich in proteins, high-quality chicken pieces. Before: OPTIBALANCE

Delivery in 1-3 working days
2 Varieties from
 £46.79
14kg
RRP* £54.25
Our Price £46.79
£3.34 / kg
£43.98
Multibuy: 2 x 14kg
individually priced £93.58
Now £91.89
£3.28 / kg
£86.38

Protein-rich dry food for robust large breed puppies aged up to 24 months, with chicken as the main ingredient in the complete recipe, rich in omega fatty acid, with colostrum to support the immune system. Before: OPTISTART
 

Delivery in 1-3 working days
2 Varieties from
 £41.39
12kg
RRP* £54.25
Our Price £41.39
£3.45 / kg
£38.91
Multibuy: 2 x 12kg
individually priced £82.78
Now £81.19
£3.38 / kg
£76.32

Complete dry food for puppies up to 2 years, especially for athletic puppies of large breeds (from 25kg), with vitamin D, colostrum & omega fatty acids, rich in protein. Before: OPTISTART

Delivery in 1-3 working days
2 Varieties from
 £43.89
12kg
RRP* £54.25
Our Price £43.89
£3.66 / kg
£41.26
Multibuy: 2 x 12kg
individually priced £87.78
Now £86.09
£3.59 / kg
£80.92

Dry food for sterilised or castrated cats over 1 year old, rich in high-quality turkey with a high protein content, helping to support weight control and healthy kidney function.

Delivery in 1-3 working days
3 Varieties from
 £22.09
1.4kg
£22.09
£15.78 / kg
£20.76
2.8kg
£41.89
£14.96 / kg
£39.38
Multibuy: 2 x 2.8kg
individually priced £83.78
Now £82.09
£14.66 / kg
£77.16

Reduced fat dry food for spayed/neutered or overweight dogs, high in protein to maintain muscle, with complex carbohydrates, good filling. Before: OPTIWEIGHT

Delivery in 1-3 working days
2 Varieties from
 £47.49
14kg
RRP* £54.25
Our Price £47.49
£3.39 / kg
£44.64
Multibuy: 2 x 14kg
individually priced £94.98
Now £93.29
£3.33 / kg
£87.69

Complete food for older dogs from 7 years and older of medium and large breeds (from 10 kg) with sensitive skin, free from wheat gluten, made with selected protein sources, rich in omega fatty acids. Before: OPTIDERMA

Delivery in 1-3 working days
2 Varieties from
 £46.79
14kg
RRP* £54.25
Our Price £46.79
£3.34 / kg
£43.98
Multibuy: 2 x 14kg
individually priced £93.58
Now £91.89
£3.28 / kg
£86.38

Dry food for senior dogs of medium and large breeds from 10 kg and 7 years, adapted protein and fat content, omega fatty acids for normal brain function and natural skin barrier. Before: OPTIAGE 

Delivery in 1-3 working days
2 Varieties from
 £46.79
14kg
RRP* £54.25
Our Price £46.79
£3.34 / kg
£43.98
Multibuy: 2 x 14kg
individually priced £93.58
Now £91.89
£3.28 / kg
£86.38
PURINA PRO PLAN Small & Mini Adult Sensitive Skin - Salmon
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Gluten-free dry food for small-breed adult dogs with sensitive skin. With a clinically proven nutritional formula and salmon protein. 

Delivery in 1-3 working days
2 Varieties from
 £19.49
3kg
£19.49
£6.50 / kg
£18.32
Multibuy: 2 x 3kg
individually priced £38.98
Now £34.69
£5.78 / kg
£32.61

Dry food for senior small and very small breed dogs (up to 10kg) from 9 years of age. With high-quality proteins and less fat, omega-3 fatty acid EPA for normal brain function.

Delivery in 1-3 working days
2 Varieties from
 £14.59
3kg
£14.59
£4.86 / kg
£13.71
Multibuy: 2 x 3kg
individually priced £29.18
Now £28.49
£4.75 / kg
£26.78

Complete dry food for sterilised adult cats, with a succulent salmon and selected blend of nutrients, designed to support your cat's natural defences, brain and healthy kidney function.

Delivery in 1-3 working days
2 Varieties from
 £22.79
3kg
£22.79
£7.60 / kg
£21.42
Multibuy: 2 x 3kg
individually priced £45.58
Now £44.09
£7.35 / kg
£41.44

Complete dog food for puppies of medium-sized breeds (10 - 25 kg), high-quality pieces of chicken, balanced nutrient mix with colostrum, with vitamins and minerals (before: OPTISTART)

Delivery in 1-3 working days
2 Varieties from
 £43.39
12kg
RRP* £54.25
Our Price £43.39
£3.62 / kg
£40.79
Multibuy: 2 x 12kg
individually priced £86.78
Now £85.09
£3.55 / kg
£79.98

Wheat-free dry food for puppies (up to 1 year) of medium-sized breeds (10-25 kg), easily digestible ingredients, high protein content, prebiotics to support the intestinal flora. Before: OPTIDIGEST

Delivery in 1-3 working days
2 Varieties from
 £47.79
12kg
RRP* £54.25
Our Price £47.79
£3.98 / kg
£44.92
Multibuy: 2 x 12kg
individually priced £95.58
Now £93.89
£3.91 / kg
£88.26

Complete dry food specially developed for small-breed puppies. With colostrum to support the development of a healthy immune system, as well as a nutrient formula for healthy teeth and joints.

Delivery in 1-3 working days
2 Varieties from
 £33.99
7kg
£33.99
£4.86 / kg
£31.95
Multibuy: 2 x 7kg
individually priced £67.98
Now £66.39
£4.74 / kg
£62.41

Purina Pro Plan Pet Food

Outstanding nutrition for dogs and cats

Purina Pro Plan offers a range of great-tasting complete pet food for dogs and cats, developed by nutritionists and veterinarians to help support your pet's general health and wellbeing. Purina dog food and cat food is available in wet and dry varieties and contains all the nutrients your dog or cat needs, with specialist varieties to meet their dietary requirements at each life stage. Purina Pro Plan also includes a wide selection of food for pets with other specific nutritional needs, such as sensitive dogs, indoor cats, large-breed dogs and sterilised cats.

Explore the full range of Purina Pro Plan pet food available at discount prices at bitiba.co.uk:



  • Pro Plan Dry Dog Food: the extensive range of Purina dog food from Pro Plan includes diets for every life stage and breed size, with special recipes for dogs with sensitive skin or a sensitive digestive system
  • Pro Plan Duo Délice Dry Dog Food: this complete Purina Pro Plan dog food combines crunchy kibble with tender shredded meat or fish for a delicious double texture your dog won't be able to resist
  • Pro Plan Puppy Food: whatever size your puppy, from mini to large-breed, Pro Plan offers the perfect dry food boasting the special OptiStart formula and added colostrum to support healthy development, with other specific diets available for sensitive puppies that suffer from skin conditions or digestive problems
  • Pro Plan Adult Dog Food: this high-quality kibble for adult dogs features real meat or fish, as well as vital antioxidants that will help to look after your dog's health
  • Pro Plan Senior Dog Food: perfect for elderly dogs aged 7+, this delicious dry dog food contains OptiAge, a blend of nutrients designed to support mental alertness and cognitive function in ageing dogs


  • Pro Plan Dry Cat Food: this selection of nutritional dry cat food with real meat or fish has been developed to meet your cat's specific dietary needs, whatever their age and lifestyle
  • Pro Plan Wet Cat Food: packaged in handy pouches, this complete wet food is available in different delicious varieties for sensitive, sterilised and indoor cats
  • Pro Plan Junior Cat Food: this high-quality kibble for young cats aged 1-12 months contains the OptiStart nutritional formula with natural ingredients designed to help strengthen your cat's immune defence system
  • Pro Plan Adult Cat Food: fully grown cats will love this delicious wet and dry cat food, with specialist diets formulated for overweight, indoor and neutered cats, as well as to promote renal heath, dental hygiene or healthy digestion
  • Pro Plan Senior Cat Food: elderly cats can benefit from this senior dry cat food with the patented compound Longevis, which can delay the onset of early signs of ageing and promote a long, healthy life
Find the perfect variety of Purina Pro Plan dog or cat food to meet your pet's unique nutritional requirements, or check out our brand store to find more great prices on top-quality pet food and treats.

Looking for other Purina pet food? Find it here.

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