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Quality food
I've always bought own brand supermarket cat food for my cats, which they ate but had smelly poos and dull coats. I wanted a better quality food for them. They've now been on this for a year. They eat less as it's not full of grains they don't need. They have less smelly poos and are generally in better condition. Human and feline approved
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A winner with my cats
I wouldn't say my cats are fussy, but I have one in particular who likes to lick the jelly off of her food and leave the rest. This could have been a problem with this food as there is no jelly, but she loves it, as do the others.
My cats are eating a lot more now, which just shows me how much they are enjoying their new food. Their coats look healthier and I get no upset tums with this.
It is very competitively priced, which makes me happy too.